Tracking Integrity Audit
A focused review of event wiring, UTM discipline, and SDK coverage so attribution reporting reflects reality instead of broken tags.
When half your paid traffic lands as “direct,” attribution reporting becomes fiction. We inspect how campaigns are tagged, how the app records arrivals, and where credit collapses—then hand you a fix list ordered by impact.
What you receive
- Event and parameter gap list
- UTM and deep-link hygiene checklist
- Duplicate and dark-traffic flags
- Remediation priority order
